Tronco is a commercial and creative content production company in Buenos Aires, Argentina. Its productions include commercials, web series, and both short and full feature films.

As we move forward in time, culture and technology shape the way we think and develop brands. Tronco's ID aims to live and grow among modern interactive brands. We want the ID to be instantly recognizable and provide consistency in people's encounters with the brand.

Along with the brand, we developed a smart and dynamic website that allows Tronco to display a curated and "always-pretty" experience no matter the region or device the user is in.

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Client: Tronco

Creative Director: Tomi Dieguez
Executive Producer: Lautaro Brunatti
Producer: Raquel Barreto

Production Company: Hueso
Director: Gianluca Fallone
Executive Producer: Santiago Moncalvo
Assistant Producer: Paula Melfi

Art Director: Gianluca Fallone
Web Design & Coding: Gianluca Fallone